Imagine a wedding or conference with 300 guests that don't know each other. The Needle App allows you to create events, invite guests, set up a guest profile (you can use LinkedIn), arrange table and seating plans.
At the event, you can view the table plan on the App and see who else is in the room. So, instead of spending all night trying to work out which conversations are worth having - just look everyone up using the App and make a beeline for your best connection. Better still, after you meet your connection or after the event - you are able to send connection requests which allow you to download the person's Needle (business) Card to your phone and whats more, the app will remind you when and where you met so you can follow up. It's not a dating app - but it certainly won't stop some people!